Final exam RFEI Marketing Research (200 questions)

The first three exam questions:


1. Which of the following statements is the most cited correctly characterizes the market research

A) Study is an ongoing process, provides a constant flow of information

B) the study is based on a specially developed project

B) study is conducted, where information is collected on a regular basis


2. The main task of the expert in marketing is:

A) Development of an effective marketing program

B) ensuring a high level of sales

B) collection of primary information


3. A method for producing, transmitting and processing information on the effectiveness of the marketing plan of the company:

A) Market Research

B) marketing report

B) Business Plan

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