Final standings RFEI "Branding".

Answers to the 50 questions in the form of a table.

A separate file containing all the questions.

Questions for comparison:


1. What is the most important quality of the brand?

a) uniqueness;

b) profitability;

c) recognition.


2. Today, the brand must have the features of this ...

a) father;

b) brothers;

c) other.


3. In what values \u200b\u200bto use the word "brand" in the days of the Vikings?

a) to please people;

b) branding cattle;

c) call names.


....


50. Life principles underlying basis of personality, that allows you to trust the brand as a friend, and you - as a good brand - it's ...

a) mission;

b) value;

c) vision.

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